Start with Nothing, Then Don't Quit: Building a Beef Market with Direct to Consumer, Subscriptions, and Wholesale
Seth & Mica Nitschke, Mariposa RanchClassroom 2
When Mica and Seth launched their Grass-fed beef operation in 2006 it was on a wing and a prayer with only their own hands and family to help make their dream fly. Now, 16-years later, their family ranch is thriving by raising and selling 100% Pasture-raised, 100% Pasture-finished beef. Learn the nuances of how they developed their diversified markets, and the pros and cons of each.